Business Administration


Subject Area Business Administration
Professional Certifications Member of Chartered Institute of Purchasing and Supply(MCIP)
Microsoft Office Specialist (MOS)
Course Mode Full Time
Course Duration 4 Years (3 trimesters / year)
Course Location American International University, West Africa, The Gambia
Intakes January, May & September

This degree program is designed to address a broad spectrum of business concerns and to develop in-demand skills which can be used in a variety of business settings. Students will learn about marketing, management, law and other areas provide a solid foundation for corporate governance and business administration.

The ultimate goal of the program is to meet the evolving global needs through teaching, research, and services. At CMIT, AIUWA, we combine an understanding of theory with the practical skills necessary to apply knowledge to businesses, industries, financial or government environment. We integrate professional curriculum to all general academic curriculum thereby making all our students work-ready after graduation. This integration and the quality of our faculty distinguish our BA course from other degrees in Business Administration.

Students are exposed to up to date software, real-time databases and state-of-the-art research tools used in the industry. There are opportunities for overseas exposure through study trips and internship programmes.

Minimum Entry Qualification for Bachelor’s Degree Programme

Qualifications Academic Requirements
West Africa Examination Council. O level. Five credits in relevant subjects (Mathematics and English compulsory)
Course/lab work assessment and written examination.

In the world of Business Administration, qualified graduates with the appropriate skills and aptitude are high in demand and can work in many units of organizations and firms. The list below is meant to be a starting place, rather than an exhaustive list. Our graduates are qualified to pursue the following positions:

Professional Certifications

Member of Chartered Institute of Purchasing and Supply(MCIP)
Year 1

  • Writing and Communication Skills
  • Introduction to Economics
  • Basic Accounting Processes and Systems
  • Business Law
  • Computer Application (Microsoft Office)
  • Quantitative Analysis
  • Management Information System
  • Management Principles and Practice
  • Elements of Banking
  • Fundamentals of Psychology & Sociology
  • Introduction to Personnel Management and Industrial Relations
  • Principles and Practice of Financial Accounting
  • Introduction to Logic and Critical Theory
  • Philosophy of the Brain, Mind and World
  • Introduction to Political Theory
  • Introduction to Public Policy

Year 2

  • Strategic and Operations Management
  • Business Communication and Research Methodology
  • Applied Mathematics for Social Sciences
  • Basic Financial modeling
  • Corporate Law
  • Financial Accounting
  • Management Accounting
  • Public Administration
  • Business Administration
  • Comparative Management and Administration
  • Principles of Marketing
  • Political Ideas and Organization of Government
  • Manpower Planning
  • Industry and Labor Economics

Year 3

  • Business Strategy
  • Entrepreneurship and Business Planning
  • Industrial Attachment
  • Corporate Administration
  • Corporate Secretaryship
  • Corporate Financial Management
  • Corporate Governance
  • Organizational Behavior and Performance
  • Advanced Human Resources Management I
  • Business and Social Responsibility
  • Philosophy of Mathematics
  • Law and Politics in Africa
  • Operations Research

Year 4

  • Research Project
  • Advanced Human Resources Management II
  • Sales Management
  • Consumer Behaviour
  • Philosophy of Social sciences
  • Marketing Reseach
  • Production Management and Control
  • Financial Markets

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